David Zaepfel

Dave built the business intelligence departments from the ground up at General Electric, Providian Insurance, Humana, Dell Technologies and Bank of America. He also was a franchisee of multiple Wendy’s in two states. Dave, a health advocate, lost 65 lbs. using the coaching methods ApiceHealth incorporates in its model.

Joseph Kershenbaum

As COO or CFO, Joe has grown startups in healthcare, financial and
technology services, the latter of which had an IPO. Prior to that, he

practiced business law with Day, Berry & Howard (now Day Pitney)

representing healthcare, insurance and technology companies. Joe is an

active health buff whose hobbies include running and hiking.


ApiceHealth develops proprietary health plans for self-insured employers using a new model of individual rating versus traditional group rating. Our platform combining machine learning with education and coaching – is targeted to disrupt the healthcare market, resulting in healthier employees, and lower costs to businesses and individuals.



Raising $1,500,000 via SAFE Note with 20% Discount at Conversion


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